Brasken Labradoodles Case Study

Reclaiming and Growing Page-One Rankings Across California

Increase in website traffic

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Commercial keywords in top positions

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Location pages with search traffic

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About Brasken Labradoodles

For nearly two decades, Brasken Labradoodles has brought joy to homes with their adorable puppies. As California’s most reputable breeder, customers travel to Atascadero from all across the state, trusting their exceptional standards.

"We Are Extremely Appreciative For 805 SEO"

We have nothing but great things to say about 805 SEO! We had disappeared off search engines and Jason helped get our website visibility back on track! He is also great to work with and the most knowledgeable person in the field that I have met.

Kristen & Brandon Silva

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Meet Our Team

Jason Vaught

Founder, Director of Strategy

Vanja Vukas

SEO Manager

Andreea Lavorenciuc

Content Specialist

Digital Marketing Services Rendered

Website Design

– UI/UX Design
– Wireframing and Prototyping
– Mobile-Responsive Design

Website Development

– Front-End Development
– Back-End Development
– Third-Party Integrations

Search Engine Optimization

– Technical SEO
– Content Marketing
– Link Building

The Problem

During COVID, the Labradoodle breeding industry grew rapidly, and Brasken lost all their first-page Google rankings. This led to a sharp drop in calls and emails from people interested in their Labradoodle puppies.

The Solution

After having their trust shaken by marketers in the past, Kristen and Brandon reached out to 805 SEO to see if search engine optimization could help—and it did. We got them back on the first page of Google and moved them closer to the top, not just for their existing keywords but also for a wide range of new, high-intent search terms, bringing in more inquiries than ever.

Action Plan

1

Audit Current Rankings

Review current keyword and page rankings, determining the best path forward. This included site navigation for service, location, and information pages based on current and potential ranking ability.

2

Create A Strong Foundation

Create an entirely new website design and move the back end of the site over to a faster more intuitive platform helping to build a foundation for our future SEO efforts.

3

Optimize Existing Pages

Gain immediate traction by improving the existing pages through strategic copywriting, keyword optimization, internal linking, meta information and an improved user experience.

4

Create Topic Authority

Create E.E.A.T. (experience, expertise, authoritativeness, trust) signals by creating high-quality human written content to drive page traffic and link equity for service and location pages.

5

Identify LinkIng Opportunities

Engage with bloggers and website owners to find link insertions that are natural and from content and websites relevant to the pet industry.

6

Expand Into New Areas

Identify keyword opportunities through ongoing site analysis that allow for Brasken Labradoodles to have more commercial intent keywords on page one of Google.

How Could Working With Our Agency Help Your Company

We come alongside business owners like you, becoming your digital marketing partner, integrating our services into your company so you can focus on doing what you do best.