805 Estate Staffing Case Study

From Being Unknown To The Top of Google Search For Their Segment

Increase in website traffic

0 %

Commercial keywords in top positions

0

About 805 Estate Staffing

After decades as a successful estate manager, Izabela Fernandes felt it was time to create her own agency. And rightfully so, as she is one of the most accomplished professionals in the Santa Barbara area. Her agency now serves many family offices and large estates within the 805 area code.

"805 SEO Was The Best Strategic Decision For Our Young Company"

We went from unknown to being at the top of the google search for our segment. Jason not only provide us with the search engine optmization for our business, but also crafting a good plan moving forward and helped us understand the process to have a clear path to success. As we here at 805 Estate Staffing & Management expand, we will look to continue working with Jason for SEO and content marketing strategies for our business. Thank you Jason.

Christiano Fernandes

Christiano Fernandes

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Digital Marketing Services Rendered

Website Development

– Front-End Development
– Back-End Development
– Third-Party Integrations

Search Engine Optimization

– Technical SEO
– Content Marketing
– Link Building

The Problem

Estate staffing is an established industry with a lot of local competitors who for decades have held the top position for commercial intent keywords. With domain age and industry backlinks being strong ranking signals, 805 Estate Staffing couldn’t compete with these factors.

The Solution

After a great conversation with our team, Christiano and Izabella decided to move forward with our SEO services. We determined there was a competitive gap for individual service pages and strategic links with anchor text that matched what estate managers search for.

Action Plan

1

Perform A Technical SEO Audit

Determine what corrections need to be made to page speed, content pruning and meta information while addressing broken links and other critical aspects of search engine optimization.

2

Create The Website Architecture

Layout the future website structure so that search engines and users understand the best way to navigate the website and how each page connects to one another.

3

Optimize Existing Page Content

Gain immediate traction by improving the existing pages through strategic copywriting, keyword optimization, internal linking, meta information and an improved user experience.

4

Create New Service Pages

Create detailed service pages that include keywords and provide all of the important information estate managers need before making a decision about which agency to work with.

5

Create Topic Authority

Create E.E.A.T. (experience, expertise, authoritativeness, trust) signals by creating high-quality human written content to drive page traffic and link equity for service and location pages.

6

Identify LinkIng Opportunities

Engage with bloggers and website owners to find link insertions that are natural and from content and websites relevant to the pet industry.

How Could Working With Our Agency Help Your Company

We come alongside business owners like you, becoming your digital marketing partner, integrating our services into your company so you can focus on doing what you do best.